LOG IN

Press & partnerships

Cal3ndar.gg Brand kit

The logo, the colours, the type and the words — everything you need to put Cal3ndar.gg in an article, a stream overlay, a partner deck or a tournament banner. Take what you need; the rules are short.

28 files · generated from the same tokens the site runs on

01 / Identity

Cal3ndar.gg is the calendar for web3 gaming. It tracks the tournaments, sales, quests, AMAs and launches happening across hundreds of web3 games, and puts them on one timeline. The identity is built for that: a neon cube on near-black, a scoreboard typeface, and two accents that never argue.

Cal3ndar.gg horizontal lockup

How to write it

  • Cal3ndar.ggDefault
  • CAL3NDAR.GGAll caps, display only
  • cal3ndar.ggURLs and handles only
  • Calendar.gg
  • Cal3ndar GG
  • C4L3ND4R

Founded

2024

Built by

Gamified.studio

Site

cal3ndar.gg

Tagline

The web3 gaming calendar

03 / Colour

Every value here is the token the site itself renders with, in OKLCH, with the sRGB hex beside it. Click a swatch to copy the hex.

Core

Two accents on near-black. The teal leads; the magenta answers it. Everything else is a neutral.

Reward tiers

Rarity colours for reward campaigns. Use them for rarity and nothing else.

04 / Type

Two faces, one job each. If you cannot license them, set display type in a tight condensed sans and body copy in a neutral grotesque — never substitute one for the other.

Display

Guardian Condensed

The logotype, page titles and anything that should read like a scoreboard. Always uppercase, always tight tracking.

  • Regular 400

CAL3NDAR.GG

ABCDEFGHIJKLMNOPQRSTUVWXYZ 0123456789

Interface

Hitmarker Text

Everything else: body copy, labels, numbers, buttons. Sentence case, normal tracking.

  • Regular 400
  • Medium 500
  • Bold 700
  • Italic 400

Tournaments, sales, quests and launches — 0123456789

Medium 500 — never miss the moments that matter.

Bold 700 — 12 tournaments live right now.

Italic — for emphasis, sparingly.

The font files are not in the kit. If you need them for an approved co-marketing asset, ask us on Discord and we will sort the licensing out with you.

05 / Rules

Short version: use the files as they come, keep them on dark, give them room, and do not imply a partnership we have not announced.

Do

  • Use the files from this page, unmodified. They are the only approved versions.
  • Put the neon mark on a dark background. It is built for #090909 and near-black neighbours.
  • Leave clear space around the logo equal to a quarter of its height, free of type, edges and other logos.
  • Write it Cal3ndar.gg — capital C, the numeral 3, lowercase gg. In all caps: CAL3NDAR.GG.
  • Keep the mark above 24px and the wordmark above 96px wide, or it stops reading.

Don't

  • Never redraw, retrace or screenshot the mark. Never rebuild the wordmark by typing it in another font.
  • Never recolour the mark or restyle the wordmark gradient. For one-colour placements use the white or black wordmark.
  • Never stretch, rotate, skew, outline or drop-shadow the logo, and never lock it up with another mark.
  • Never write Calendar.gg, Cal3ndar GG, cal3ndar, or C4L3ND4R.
  • Never use our marks as your own icon or avatar, and never in a way that implies a partnership we have not announced.

Clear space

A quarter of the logo's height on every side, and nothing in it — no type, no crop edge, no second logo. The lockup files already have it baked in, so placing them edge to edge is enough.

Clear space around the mark

06 / Copy

Approved copy, ready to paste. Trim it if you must, but keep the spelling and do not invent claims we have not made.

Name

Always this spelling · 11 characters

Cal3ndar.gg

One-liner

For listings and lower thirds · 44 characters

Cal3ndar.gg is the calendar for web3 gaming.

Short description

For press releases and event programmes · 209 characters

Cal3ndar.gg is the calendar for web3 gaming. It tracks tournaments, sales, quests, AMAs, launches and updates across hundreds of web3 games, so players, creators and studios never miss the moments that matter.

Long description

For features and partner pages · 610 characters

Cal3ndar.gg is the calendar for web3 gaming. It aggregates tournaments, token and NFT sales, quests, AMAs, season starts, launches and patch notes across hundreds of web3 games into one timeline, sourced from official project channels and verified by our team. Players use it to plan what to play and when to show up. Creators use it to find what is worth covering. Studios use it to reach an audience already looking for their next event. Free to browse, no wallet required, with a public API, RSS and JSON feeds, embeddable widgets and an MCP connector for AI assistants. Built by Gamified.studio since 2024.

07 / The kit

One zip with every file on this page, plus a README and the boilerplate copy as markdown. Rebuilt from the tokens whenever the brand changes, so a stale download is the only stale copy there is.

cal3ndar-media-kit.zip

28 files · 2.2 MB

Download